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Manolis Psarros

Manolis Psarros

Since leaving the UK for Greece in 2003, Manolis has undertaken consultancy work in tourism planning & development and destination management & marketing at both national & international level. In 2005, he joined the team responsible to plan & launch the Athens Tourism & Economic Development Company (ATEDCo; breathtaking ATHENS), the official DMO for the City of Athens. In 2006, Manolis was promoted to the position of Tourism Development Director. During his 5 years of service for the City of Athens, he was involved with destination development and tourism policy issues at international & domestic level, EU projects for enhancing Athens' tourism product, project management for high-calibre events and sales & promotion strategies for the travel trade sector.

Since the beginning of 2009, Manolis has been working as an external destination development & marketing consultant for Athens Tourism & Economic Development Company (ATEDCo) and other public & private entities; and as a member of the World Centre of Excellence in Destinations (CED) team of experts. Last May, Manolis joined the newly-established Governmental Organization AGROTIMA SA/ELAGRO responsible for the Sustainable Tourism Development & Promotion of Rural Greece as a Senior Advisor. At present, Manolis is working towards achieving sustainable economic, social and environmental benefits for Greek rural destinations and tourism businesses; building digital marketing & product development strategies for the City of Athens; and promoting CED's System of Measures for Excellence in Destinations (SMED) at both national and international level.

Manolis has a BA (Hons) in Hospitality Management with Tourism & Leisure from the University of Huddersfield and a MSc in Tourism Planning & Development from the Oxford Brookes University.